Website Marketing otherwise known as Internet Marketing is the way of marketing over the internet.You can market anything like your products , services etc.Internet marketing , one of the cost effective way of marketing includes Email Marketing,Social Media Marketing etc.
There are many ways of internet marketing:
SEO
In simple words, SEO means the process of improving the rank of your website in serach engine results.That means by search engine optimization your website is more visible in searches.The more your website is visible, more you get traffic / visitors.Optimizing a website involves adding deleting or editing its content (texts and images) ,html to increase the relevance to certain keywords.
SEM
SEM otherwise Search Engine Marketing is another method of internet marketing which apparently include SEO , paid inclusions , paid placement(Pay Per Click) and contextual advertising.
SMM
SMM, otherwise Social Media Marketing is platform for business marketing through internet.Those who has access to internet can avail the benefits of internet marketing.
Articles
An article is a descriptive and informative document about anything.
Blogs
Press Releases
Press release is the official announcements that is released to the media ( internet , television, newspapers, radio).Press releases can be anything like awards,new products launch,personnel promotions,upcoming events etc.
Promotional softwares
Ever evolving cyber world is expanding its options to reach targeted audience.LAtest being promotional softwares like videos facebook apps etc